Guide To Creating A Free Online Store For 2023

This guide will show you how to build an online store from scratch without spending any money. We’ll also provide tips on ways to grow your business after it begins making a profit. Using platforms such as Shopiroller or BigCommerce is one way of doing this, but other free options are also available. Let us show you how to create an online store without cost. Then, we’ll provide advice on how to expand your business when it starts making money.

host online store

Step 1. Select a niche

A niche helps your audience understand what your store is about. It also makes it easier to target keywords and create content that will draw people in. For example, if you sell clothes, your niche might be “women’s plus-size workwear.” 

If someone asks friends and family for recommendations for women’s plus-size workwear, you want them to recommend your online store as the go-to source for your product. Having a niche can help your customers comprehend what type of products you’re offering. It also makes it simpler to design specific keywords and fabricate content that draws people in. For instance, if you provide clothing, your speciality might be “women’s plus-size workwear.” Find more info about host online store

When individuals search for recommendations on women’s plus-size work. By having a specific niche, you can also curate products aligned with the wants and needs of your ideal customer. This can help your store stand out from the competition and make it easier to establish your brand. Niche options may include

  • constructing hydroponic equipment
  • providing book editing services
  • selling organic teas
  • dealing in sports memorabilia
  • crafting custom-made furniture
  • supplying homeopathic remedies and supplements
  • arranging vacations for those with special needs
  • and offering tutoring services

If you provide services, having a specific target audience makes your services more desirable and enables you to charge a higher price. 

For example, a dentist can find a copywriter to write blog posts for their clinic. Still, they will appreciate the added value of having a copywriter who is experienced explicitly in writing for dental offices and will be willing to pay a premium.

Businesses that sell products typically use the name of their store, while those providing services usually take on the name of the person offering them. No matter what industry you are in or what kind of product or service you offer, your business name should be easy to spell, catchy, and have a domain name and social media handle that is available.

Step 2. Select a Platform

When it comes to creating an online store for free, there are a variety of platforms available. Shopify, BigCommerce and WooCommerce are popular options offering free plans with limited features. 

If you’re looking for something even simpler, you can also try Shopiroller is an excellent platform for creating an accessible online store. It offers an easy-to-use drag-and-drop interface, allowing you to quickly customize your store’s look and feel. It has built-in security features to ensure your customers’ information is safe and secure. Shopiroller is free to use, so you won’t need to worry about paying a transaction fee for each sale. Get more info about open a store online

Other platforms are free to use but may require a domain name and hosting package if you want additional features. Each venue offers different themes and designs to help you customize your store’s look and feel. Remember that some of these platforms may require you to pay a transaction fee for each sale. Whichever platform you choose, ensure it is secure and offers features that fit your budget and business needs.

Step 3. Set Up Your Store

  • Once you have decided to use Shopiroller for creating your free online store, setting it up is a simple process.
  • First, go to and click the “Sign Up” button in the top right corner of the page.
  • You will be asked to provide basic information about yourself and your business, such as your name, email address, store name and the type of products you plan to sell.
  • Once you have completed this step, Shopiroller will provide a setup wizard to guide you through the rest of the process.
  • The next step is to add your products and customize your store’s look and feel. You can choose from various themes, add images, and create a unique home page.
  • You can customize the checkout process to make it as easy and secure as possible for your customers.
  • Finally, you will be asked to set up your payment processor to accept customer payments.
  • Once these steps have been completed, your store is ready to go!
  • Shopiroller also offers additional features such as discounts, promotions and customer support which can be added to your store for an additional fee.

Step 4. Customize Your Online Store

Once you have entered your information and made your choices, it is time to personalize your store. To do this, open the store editor, upload your logo, and select a color palette. Pick a domain name and modify the site’s header, footer, and navigation menus. Furthermore, add, remove, or alter any extra store pages (e.g., about page, contact page). Lastly, construct your product catalog by integrating items and shipping details.

  • Navigate to the “Design Now” option from your user dashboard.
  • Upload a logo and choose color schemes, fonts, and button styles.
  • Pick a domain name, and customize the header, main banner, image gallery, location/hours info, email newsletter subscription options, and footer.
  • Add products for sale and configure shipping rates and sales tax for online orders.
  • Finally, press the “Publish” button to make your store live.

Step 5: Promote Your Online Store

Now that your store is up and running, it’s time to start promoting it. Your niche can help you identify the right keywords to target and create content tailored towards your intended audience. Find more info about Setup An Online Store

Here are some suggestions for promoting your online store:

  • Please encourage others to promote your store and reward them with a percentage of each sale through affiliate marketing.
  • Create content and produce articles for other stores in your industry, linking to your store.
  • Social media marketing: Post pictures of your goods on Instagram, post product reviews on Facebook, and tweet about specials and promotions.
  • Send out newsletters to your customers highlighting new items and offering special discounts.
  • Use relevant keywords in product descriptions, page titles, and blog posts to help potential customers find your store.
  • Run paid advertising campaigns with Google Ads or Facebook Ads to target potential customers likely to be interested in your product or service.
  • Work with significant people in your niche to endorse your store. Some influencers may require payment for this, but many micro-influencers are open to receiving free products instead.
  • Provide discounts and incentives to customers who promote your store by referring friends or leaving reviews. Reward customer loyalty!
  • Organize a competition or giveaway on social media or your blog to attract attention to your store. Offer discounts to customers who make a specific purchase amount or buy select products.
  • Start a podcast centered around your services and include promotions for your online store, or be invited to appear on another podcast related to your business. This tactic is especially effective for service-based businesses.
  • There are many different ways to market an online store. The key is finding the best marketing strategies for you and your niche. Experiment with marketing techniques and track your results to see what works best for your business.
  • There are various approaches to promoting an online store and identifying the best strategies for your particular business and niche. Try out different promotional tactics, monitor your outcomes, and observe what works well with your venture.


Q: What do I need to create a free online store?

A: To create a free online store, you must sign up for an ecommerce platform such as Shopiroller. Depending on the features you want, you will also need a domain name, hosting account, payment processor, and possibly other third-party services.

Q: How do I set up an online store for free?

A: Setting up an online store for free requires you to sign up for an ecommerce platform, such as Shopify or WooCommerce. You must choose a domain name and hosting account, configure payment methods and shipping options, design the website, and add products. Once complete, press the “Publish” button to make your store live.

Q: How much does it cost to create an online store?

A: The cost of creating an online store varies depending on your required features and the ecommerce platform you choose. Generally speaking, most platforms offer plans that range from free to hundreds of dollars per month. You also need to factor in costs for web hosting, domain names, and payment processing fees.

Q: What is the best way to promote an online store?

A: The best way to promote an online store depends on your budget, audience, and objectives. Popular strategies include social media marketing, content marketing, search engine optimization (SEO), affiliate marketing, email marketing, and paid advertising.

Q: Is it easy to build an online store?

A: Building an online store can be as simple or complex as you want. Many ecommerce platforms offer drag-and-drop website builders and ready-made themes for creating a professional-looking store in minutes. Advanced users may customize the code for more control over the design and functionality.

Q: What is the best ecommerce platform for creating an online store?

A: The best ecommerce platform depends on your needs and budget. Popular options include Shopiroller, WooCommerce, BigCommerce, Magento, Squarespace Commerce, OpenCart, and Wix Stores. Ultimately it comes down to finding the platform that best meets your requirements.


In conclusion, setting up an online store is a great way to start or grow your business. You can create a professional-looking store quickly and easily with the right strategy and platform. Shopiroller is one of the best online store creators, and it offers a range of features and pricing plans to suit any budget and business objectives. So what are you waiting for? Sign up now with Shopiroller to start creating your online store!